Gorilla Super Glue Impact-Tough Formula Voted Best of What's New in 2008 by Popular Science Magazine
The Gorilla Glue Company has captured a "Best of What's New" Award from Popular Science magazine - this time for its revolutionary Gorilla Super Glue Impact-Tough Formula. The annual Awards recognize Top 100 breakthrough innovations that make everyday living easier.

LOVELAND, OH, November 14, 2008 /24-7PressRelease/ -- For the second time in two years, The Gorilla Glue Company has captured a "Best of What's New" Award from Popular Science magazine - this time for its revolutionary Gorilla Super Glue Impact-Tough Formula.

"Best of What's New is the ultimate Popular Science accolade, representing a year's worth of work evaluating thousands of products," says Mark Jannot, editor of Popular Science. "These awards honor innovations that not only influence the way we live today, but that change the way we think about the future."

Best of What's New awards are presented to 100 new products and technologies in 11 categories. Gorilla Super Glue was recognized in the Home Tech category.

"Gorilla Glue set out to improve super glue user satisfaction with the introduction of a unique formula that contains tiny rubber particles to give it impact resistance strength, reducing the chance of the repair breaking when the object is bumped or dropped," says Jennifer Dowdall vice president of marketing and innovation for The Gorilla Glue Company.

"Gorilla Super Glue is also thicker than conventional super glues, so it won't run when applied, making it easier to use and control than most other super glues, especially on vertical surfaces," she adds.

Gorilla Super Glue Impact-Tough Formula is available at retailers nationwide.

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