Gorbel Releases New Website Design, Featuring More Video Content and Enhanced Search Features
Overhead crane manufacturer Gorbel Inc. launches newly designed website with enhanced search features and easier navigation

FISHERS, NY, March 29, 2009 /24-7PressRelease/ -- Overhead crane manufacturer Gorbel Inc. has rolled out a new design for their website (www.gorbel.com), featuring more video content, enhanced search capabilities, and easier navigation. The new site is aimed at end-users looking for material handling solutions that will increase productivity, decrease product damage, and reduce worker injuries.

Overhead Handling Solutions
The new site strives to make it easier for end-users to find the overhead handling solution that makes the most sense for their application. For site visitors who know the basic product they are looking for, there are detailed product pages with links to that product's brochures, case studies, manuals, and video content. For visitors who are less familiar with overhead handling products, the site offers an Application Wizard that asks visitors simple questions about their application to help narrow down their best options.

Enhanced Search Capabilities
The site uses several search capabilities to help visitors find what they're looking for with fewer clicks.
• Search: The site uses a general Search box visible on every page that allows users to do a specific keyword search.
• Search Case Studies: Case Studies, traditionally one of the more popular parts of the site, are also searchable, by industry or by product.
• Media Library: We also have a Media Library, which allows users to do a keyword search to find videos, photos, and documents that reference that keyword.
The site also features a special architectural specification section for Architects and Engineers, an Ask Our Experts section, downloadable brochures and manuals for all of our products, online warranty registrations, and more.

Press Release Contact Information:

Jeff McNeil
Gorbel
Marketing Manager
600 Fishers Run
Fishers, NY
USA 14453
Voice: (800) 821-0086 ext 6241
Website: Visit Our Website